Blog

10.03.2025
Qwen AI

Alibaba’s Qwen AI: prospects for integration into the iPhone ecosystem in China

Apple is actively working to integrate Alibaba's Qwen AI into the iPhone ecosystem for the China region.
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03.03.2025
media mix modelling MMM

Media mix modelling and its role in modern marketing

Media mix modelling is an important tool for marketers. It helps to better analyse the effectiveness of different media channels.
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